‘It’s My Honor’: Trump Joins TikTok, Immediately Amassing Millions of Views and Followers

By: Alex Trent | Published: Jun 03, 2024

Former President Donald Trump has finally joined the social media platform TikTok ahead of his November election contest seeking the presidency.

As this news spread across social media, Trump’s initial post received 3 million likes over the weekend, and the former President currently has over 3.7 million followers.

TikTok Announcement

In the only video posted to his Tiktok so far, which currently has over 63 million views, Trump was introduced by Ultimate Fighting Championship CEO Dana White.

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Silhouette of a hand holding up a smartphone with the TikTok logo illuminated on the screen

Source: Solen Feyissa/Unsplash

“The President is now on Tiktok,” White says into the camera standing next to Trump. “It’s my honor,” Trump responded.

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Trump at UFC

The video shows Trump walking through the venue at UFC 302. An announcement at a venue like this seems typical for Trump, who in the past has attended and expressed love for wrestling and the WWE.

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Former President Donald Trump attends UFC 302

(Photo by Luke Hales/Getty Images)

“Launching my TikTok at @UFC 302,” the video description of Trump’s first TikTok video reads.

Outpouring of Support

Many of the top comments on the video, which got thousands or tens of thousands of likes, were all in full support of the president’s choice to be on TikTok.

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Close-up of a smartphone screen showing the TikTok app icon next to other app icons

Source: Solen Feyissa/Unsplash

“WELCOME TO TIKTOK PRESIDENT TRUMP,” one user wrote. “I’m Canadian and I want bro as president,” wrote another.

Dissenters on TikTok

Although many of the highest-rated comments were positive, there were also some who were not happy to see Trump on the platform.

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A sign lit up with the colors of Tiktok.

Source: Eyestetix Studio/Unsplash

“He cheated on his pregnant wife with a porn star. that’s a good man to you?” wrote one user responding to another comment calling Trump a good man.

Reversal on TikTok

Some may see Trump’s move to join TikTok as hypocritical, given that he had previously supported banning the app in the United States.

A close-up portrait of President Donald Trump in 2016.

Source: Library of Congress/Unsplash

In 2020, Trump signed an executive order that would have banned the platform if it was not stopped by US courts.

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Changing Tune

Trump has since went back on this stance of being aggressive in banning Tiktok. He views TikTok as a competitor to Meta, the company that owns Facebook.

A young child sitting on the floor playing with a colorful xylophone and other toys

Source: Kelli McClintock/Unsplash

“Without TikTok, you can make Facebook bigger, and I consider Facebook to be an enemy of the people,” Trump said recently in March.

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Mixed Bag

In March, Trump acknowledged he still had concerns over the apps connections to China, which he views as being in an adversarial relationship with the US, and over data privacy.

An individual dressed in a burgundy coat and wearing black gloves is holding several shopping bags of different colors and sizes

Source: freestocks/Unsplash

“There’s a lot of good and there’s a lot of bad,” said Trump.

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TikTok Enthusiasm

While Trump acknowledged the potential issues with TikTok, he was also convinced that taking TikTok away would ultimately not be the correct move.

someone navigating their web browser to TikTok dot com.

Source: Solen Feyissa/Unsplash

“There are a lot of people on TikTok that love it. There are a lot of young kids on TikTok who will go crazy without it,” Trump said.

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Timing of Change

Trump’s tune changing on TikTok comes in the background of a movement by the current President Joe Biden and Congress pushing through a bill that would either force ByteDance, the owner of TikTok, to sell or risk the app being banned entirely.

President Joe Biden, dressed in a blue suit, is seated at his desk in the Oval Office, signing a document with a pen

Source: POTUS/X

The bill passed Congress in late April, which Biden eagerly signed when it reached his desk.

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Trump’s Super PAC

While Trump’s introduction to TikTok is new, it isn’t the first time a Trump entity has made an entry into the space. In May, Trump’s super PAC also joined the platform.

A person holds a rep cap that says 'Make America Great Again.'

Source: Natilyn Photography/Unsplash

“MAGA INC will not cede any platform to Joe Biden and the Democrats who are trying to destroy our country,” said Taylor Bodwhich, the CEO of MAGA Inc, in an X post. “We will ensure President Trump’s America First agenda is brought to every corner of the internet and every precinct of this country.”

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Why TikTok?

Despite both Trump and Biden having a history of wanting to ban TikTok, both men‘s campaigns have a presence there, which speaks to the platform’s importance in the election.

The White House in the United States.

Source: PLBechly/Wikimedia

In April, the Intercept reported that while Biden was cheering on the TikTok ban, the White House was embracing and courting TikTok influencers. It’s become a battleground for the two candidates, with the New York Times last month reporting an increasing “Trumpfication” on Tiktok ahead of the election.

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